Are you planning a remodeling of your website rethink before you decide a complete change? Your current website might be having your logo and branding that is well established now. Don’t just for the sake of change lose the branding. As you plan to remodel your website keep in mind the budget and improvisations so that your ROI is sound after the change.
Website remodels test.
Answer the below questions. Your website scores 1 for YES and 0 For NO.
Does your website reflect your business in the first click?
Does the website look updated with technology?
Is your website easy to update the programs or services?
Is your website easy to navigate and the content and intent is clear?
How well did you website score? If your website scored less than three here you really need to go for a remodel. Before deciding who will remodel your website, just ensure the one who does it for you know your vision and keeps below parameters into consideration:
Your current website has already created a brand image for you. When you plan to remodel do not remove the aspects of your website that your audience recognizes. Say your logo or color combinations that you have followed. When the audience comes to your new page they should feel a previous connect with them. Spend some time with your web designer and pin down aspects that are not necessary for your website. Even if you are remodeling do not over do the features. Give it a good thought on what to keep and what to remove.
Revising the content is a good thought. Remember the content is your voice and vision. Keep it connectable and follow a sequence to make sense to a reader. Keep your content as text and video content too to increase the engagement and share ability. Keep your content relevant to your services so that the engagement helps you in conversions
Functions: With lots to offer from your website developer do not plan to get everything on your website. They will cost you and might make the navigation too complex. The landing page, social media buttons, bots for a responsive website, live updates of customer purchase to make your website more interactive.
Website remodeling is not the only thing that needs your cash flow. The budget and what all remodeling can you do in that is to be balanced. The digital marketing association that is working on the redesign should ensure the budget is not exceeded and the website is redesigned as you want it to be. The key to this is a clear communication. Plan your budget at your end and give guidelines to the partner so that he does his best for you.
What you chose for your website remodeling determines your ROI and future conversions. Do take the above pointers to decide before you go for a redesign. It has to be a well-thought process.